EK Public Relations

CASE STUDY

The Killing of Kenneth Chamberlain, Film

The film is a true story told in real-time about an African American VET with bi-polar disorder who accidentally sets off his medical alert pendant. Within two hours from when the police arrive he is dead.

Challenge

Produced in 2019, the film is not yet distributed at theaters, TV or via a streaming service. KC Productions is seeking to gain traction through media coverage and community buzz from their wins at film festivals. Create awareness of the multiple issues that led to the main character’s death (mental illness, social, racial and economic injustice) at the local community level.

Solution

Created a series of guerilla PR campaigns in response to the film’s acceptance and awards granted at local festivals throughout the country, and at the community, level to enlist the support of key publics working in race relations, mental health, education, social justice, and politics. Populate social media to build a defining presence.

More Case Studies

Mozart's Coffee Roasters Holiday Lights Show - ek public relations

Mozart’s 9th Annual Holiday Light Show – PR

Mozart’s Coffee Roasters is an Austin institution located on Lady Bird Lake with a spectacular view. For 25 years they’ve served coffee, hot chocolate, and pastries. Their annual light show features millions of LED lights and is free to the public.

Read More »
Aluxa - ek public relations - PR Services

Aluxa LookBook

Aluxa, was a concept created by a global manufacturer of cruise line tableware who also owned artisanal workshops in Mexico. Two designers were commissioned to produce artistic high-end fine jewelry lines yet there was no business model for entering the USA market.

Read More »